The Presentation of History in Cultural and Museum Variety Shows from the Perspective of Reception Aesthetics - A Case Study of National Treasure

Ruiqi Shi

doi:10.54097/a686eg58

Authors

Ruiqi Shi

DOI:

https://doi.org/10.54097/a686eg58

Keywords:

Reception Aesthetics; National Treasure; Horizon of Expectations; Calling Structure; Defamiliarization Narrative

Abstract

In the era of the vigorous development of new media, how to rejuvenate historical culture has become an important issue that people continue to explore. Historical and cultural museum variety shows such as National Treasure have led the audience to appreciate the charm of traditional culture through innovative methods and achieved remarkable results. From the perspective of reception aesthetics, this paper deeply analyzes the program National Treasure, and explores its innovative strategies in catering to the "horizon of expectations" of the audience, presenting the "calling structure", and using defamiliarization narrative. The aim is to reveal how this program successfully combines traditional culture with modern aesthetics, stimulates the audience's desire to explore history, and makes the stories behind the cultural relics deeply rooted in the hearts of the people, providing useful reference for the creation of historical and cultural programs.

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References

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